As Squarespace employees, we’re encouraged to explore creative ideas and build real projects in order to better understand what it’s like to be a customer.

This is one of my projects.

Products from TheButterCase.com are drop-shipped, fully automated, and built with a simple mission: give back. After any shipping and production fees, 50% of our gross revenue goes directly to the American Foundation for Suicide Prevention.

This project is close to my heart, but it’s also part of something bigger. I believe these kinds of projects can go beyond one person, one product, or even one company. The idea is simple: use the tools we have to make something sustainable that helps others — and make it last.

Because in the end, it’s not about the product.
It’s about turning creativity into a force for good.